Nicole Tuite
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Azalea | Accessory Branding

Azalea is an accessory brand that specializes in creating delicately handcrafted scarves. The company embodies a contrast of delicate and bold qualities to represent femininity and bright elements. The logo represents the delicate and bold qualities through its color and stroke weight but also exemplifies the delicateness in the fluid motion of a single line.

This branding system include: a logo, a business card, letterhead, second sheet, envelope, shopping bag, and product tag.